1. France
France has a reputation for being one of the most romantic countries in the world. A common event of Valentine's Day was loterie d'amour, translated into English as 'Drawing of love'. As a part of this custom, men and women gathered in the houses that faced each other. Then they called out to each other and paired off one by one. Men who weren't satisfied with their pairing looked for another, and so did women. At the end of the day, women who were left unmatched gathered around a bonfire and hurled abuses at the men who rejected them while burning their images. However, this event was soon banned by French government after it got uncontrollable.
2. Wales
Welsh are not fond of celebrating St. Valentine on February 14th. Instead, Welsh celebrate St. Dwynwen on January 25th. A traditional romantic gift that people from Wales give their partner is intricately carved spoon. This is a tradition which has been in Wales since 17th century and is celebrated even to this day.
3. Philippines
People in Philippines celebrate the Valentine's Day similar to how other western countries celebrate it, except for one tradition. In the recent years, mass wedding ceremonies have gained popularity in the country. Hundreds of couple gather around in public spaces and get married to each other. And those who are already married say their vows again, in public.
Each country has its own set of customs and traditions related to the Valentine's Day. Many have new traditions too which people follow even today. The question is; how are you going to celebrate this Valentine's Day?